1.0 General:

1.1 Aurum Ceramic Dental Laboratories Ltd., Aurum Ceramic Dental Laboratories Alberta Ltd., Aurum Ceramic Dental Laboratories (Sask.) Ltd., Cerum Ortho Organizers (A Division of Cerum Ortho Distributors Inc.), Space Maintainers Laboratories Canada Ltd., Aurum Crest Dental Laboratories Ltd., Cerum Dental Supplies Ltd., Classic Dental Laboratories Ltd., Space Maintainers Laboratories (Ottawa) Canada Ltd., Aurum Ceramic Services Ltd., Aurum Ceramic Services (B.C.) Ltd., Aurum Ceramic Dental Laboratories (B.C.) Inc., Space Maintainers Laboratories (Vancouver) Canada Ltd., (“Aurum”) is committed to protecting your right to privacy. The following describes how the personal information, which we collect from you in connection with our business relationship will be handled and your rights to limit use of that information.

1.2 Aurum collects personal information by reasonable, lawfully permitted means and we limit the collection, use and disclosure of personal information to that which is reasonably necessary for the purposes identified. Aurum will not use or disclose personal information for purposes other than those for which it was collected, except with your consent or as required by law. We retain personal information as long as reasonably necessary to fulfill those purposes or as required by law.

1.3 We reserve the right to revise this policy from time to time, as privacy laws and practices evolve and will publish revisions at our earliest reasonable convenience.

2.0 Purposes:

2.1 In order to provide high quality services and to manage our relationships with our existing and potential customers, employees, contractors and consultants, Aurum collects a broad range of personal information.

2.2 If you are, or are potentially, an employee or contractor/consultant, we collect your name, address, telephone number, and other relevant personal information including emergency contacts, family and health benefit information, past employment, educational experience and evaluative information. We use your personal information for lawfully authorized purposes relevant to our employment/contracting relationship including:

  • Recruitment
  • Administration of benefits and payroll
  • Entitlement for benefits, raises, bonuses and/or promotions
  • Business development and marketing
  • We may disclose your personal information as follows:
  • To someone authorized to collect it on your behalf
  • To others within Aurum for management and administration of our business relationship
  • For benefits, raises and payroll purposes
  • For business development and marketing
  • To third party companies to determine your suitability for particular projects, contracts

2.3 If you are a customer, we may collect personal information that we require in order to complete your project satisfactorily. We may collect information about you, and, if applicable, your employees, and/or others associated with your organization (such as contractors or consultants). These requests may include name, telephone, fax, email address, job title, organizational chart, credit information and special physical or environmental needs or other information that may be required as your project progresses. This information is used for:

  • Confirming your business identityEntering into a contract with us
  • Development of plans and documents necessary to the satisfactory completion of your project
  • Providing ongoing service

We may disclose the information we collect to certain third parties including:

  • Third parties such as contractors, suppliers and consultants, as required to satisfactorily complete their contractual obligations with you
  • Other business units of Aurum to help serve you better

2.4 We may also disclose either customer or employee/contractor personal information:

  • When permitted or required by law
  • In a medical emergency
  • To a public authority if, in our reasonable judgment, there appears to be an imminent danger which could be avoided by disclosing the information.

3.0 Consent:

3.1 Consistent with privacy principles and applicable legislation, and where reasonably possible Aurum only collects, uses or discloses personal information with the consent from the individual. Under the applicable principles and legislation, consent may be obtained in writing, or orally, expressly, impliedly or by not opting out. Aurum is careful to select a fair and reasonable form for the consent required in the circumstances.

3.2 If you are an employee or contractor/consultant, you are hereby notified that personal information as described in Section 2 will be collected, used and disclosed to establish and generally to manage our employee or contractor/consultant relationship and facilitate the completion of projects with third parties. In certain limited circumstances consistent with law and regulation (e.g., legal, medical, or security reasons) personal information can be collected, used or disclosed without your knowledge or consent.

3.3 If you are a customer, you consent to supply personal information as described in Section 2. You consent to the use of that personal information to administer, implement and perform our services as they relate to your project. You also represent that you have obtained the consent required by applicable laws and policies to the disclosure of personal information of your employees, officers, directors and consultants. In certain limited circumstances consistent with law and regulation (e.g., legal, medical, or security reasons) personal information can be collected, used, or disclosed without your knowledge or consent.

4.0 Third-Party Transfers:

4.1 Aurum may retain third parties to help us promote, implement and administer our services. Aurum may disclose to these third parties the personal information they need to perform their obligations. In such cases, Aurum will take all reasonable contractual steps to ensure that a comparable level of personal information protection is provided by these third parties, including restricting their using the information for any other purpose. When Aurum discloses or provides your personal information to a third party as permitted by these principles, Aurum will require them, by agreement, instruction or otherwise, to comply with the requirements that are embodied in these principles.

5.0 Accuracy:

5.1 Aurum will make every reasonable effort to ensure that the personal information we obtain from you will be maintained as accurately and completely as necessary for its purpose. Your personal information will be verified in our records and updated if necessary each time you notify us of a change, and as practical during the course of our business relationship with you. It is your responsibility to notify us immediately of any change in personal information which you have previously supplied to us.

6.0 Security:

6.1 Aurum will take appropriate security measures to protect your personal information against loss, theft, unauthorized access or disclosure, improper use, alteration or destruction. We employ physical (security system, locked storage, offsite backup, etc.), technological (network security, firewalls, antivirus, etc.) and administrative (employee training) safeguards. Aurum maintains complete records of the storage locations of personal information, both paper and electronic.

6.2 If you are a customer, upon your written and reasonable request, your personal information will be erased from our records. Removal of your personal information from our records may affect our ability to provide you with our services or products.

6.3 If you are an employee or contractor/consultant, personal information that is no longer necessary or relevant for the identified purposes or required to be retained by law will be destroyed, erased or made anonymous or unidentifiable. We may retain your personal information for up to seven (7) years after termination of our business relationship if we are considering a future business relationship with you, or if we consider it beneficial to our business activities.

6.4 If you are a customer, personal information that is no longer necessary or relevant for the identified purposes or required to be retained by law will be destroyed, erased or made anonymous or unidentifiable. When seven (7) years have elapsed after the substantial completion of your last contract, all personal information pertaining to you and your employees will be permanently erased from our records.

7.0 Access:

7.1 You can request additional information or request access to your personal information maintained by Aurum at any time. We will respond to your request within 45 days. There may be a small charge for each request. If charges apply, we will notify you in writing and seek your approval of the charges prior to processing your request. You may submit your request in writing to:

Aurum Ceramic
115-17th Avenue S.W.
Calgary, AB T2S 0A1

Attn: Rita Schlegel
Chief Privacy Officer

8.0 Complaints:

8.1 If you feel Aurum has not complied with appropriate privacy principles or practices, you may request that we correct or remedy such non-compliance and we will respond to your complaint promptly once we have had an opportunity to complete an investigation. The contact information for the responsible person and office to whom you may address any complaints in connection with The Aurum Group’s compliance is as follows:

Aurum Ceramic
115-17th Avenue S.W.
Calgary, AB T2S 0A1

Attn: Rita Schlegel
Chief Privacy Officer